The High Concept (“THC”) founder Kevin Schoonover welcomes this growing market of both new and seasoned cannabis users to partake in a guided, mouth-watering, elevated dining experience right at their own kitchen tables.
The High Concept brand identity is strategically designed to spark excitement and trust in consumers of all ages and levels of cannabis comfort, and to distinguish the company within a bustling, increasingly crowded marketplace.
Branding and Website.
Client: The High Concept
Agency: Made Better Brands
My Role: Designer and Creative Director